“[Red bull spaces should] facilitate interaction, to give people stories, memories, experiences and a really good opportunity to interact with the brand.”

John Beasley, Red Bull UK brand manager.

With that stated goal, Red bull has launched into home with it’s first space. The air race has gone live, aside from the standard social features of home, the space allows you to fly one 3 planes around a time trial course.

For those not at your Playstation 3 they have also released a video.